Impact Sector Session - Story-Driven Impact - Part One: Building a Brand That Inspires Donors and Volunteers
Hear from experts on various topics and connect with other Impact Sector members! These sessions provide both knowledge and networking to help area non-profit organizations.
Story-Driven Impact: Building a Brand That Inspires Donors and Volunteers - A two-part series
In today’s crowded nonprofit landscape, a strong brand is built on a story that connects, inspires, and drives action. This two-part interactive series introduces a storytelling framework and hands-on exercises to craft a compelling narrative that resonates with donors, volunteers, and your community. Staff and Board Members are encouraged to attend these sessions to explore and refine your story. Sign up for both sessions today!
Sign up for Part One using the Register button on the upper right of this page.
Part One - October 22nd - Discover Your Story: Archetypes and Identity for Nonprofits
Explore the power of storytelling and archetypes in shaping organizational identity
- Identify a story that embodies your organization’s core values
- Identify the archetype that aligns with your story
Part Two - December 2nd, location TBD - Bring Your Story to Life: Craft a Key Brand Message
A workshop experience to translate your story and archetype into clear narrative statements that inspire action.
Sign up for the 2nd Session here.
About The Presenter:
Theresa Agresta is a founding partner at CultureTalk, a system that turns organizational culture into a tangible business tool. The platform includes assessments to measure organizational culture and individual personality using a story-based framework, a certification program, and facilitation tools. In 2001 she co-founded Allegory Studios, a brand development agency that helps clients uncover authenticity that became the proving ground for CultureTalk. She is a sought-after speaker and expert facilitator, working with and training individuals from around the globe. She is a past chair of the board for the Saratoga County Chamber of Commerce. She is a current member of the Leadership Saratoga Advisory Board.
In the language of Archetypes, she is a Lover, Magician and Ruler.
Date and Time
Wednesday Oct 22, 2025
8:30 AM - 9:30 AM EDT
Location
Innovation Center at Saratoga
16 Old Stonebreak Road
Malta, NY 12020
Fees/Admission
Registration is free for members of the Saratoga County Chamber of Commerce.
This event is strictly for member non-profit organizations, board members and volunteers for member organizations. At the time of registering, if you are a volunteer or board member of a member organization, please write in the note description.
Contact Information
Greg Dixon
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