- 11/09/2011

Branding for Small Businesses

You may be a small business, but you need a brand that helps you to compete with the big guys. That means developing a marketing strategy that attracts and retains a loyal customer base. Developing an audience-driven strategy to sell your business, you’ll learn to get your message in front of the right target audiences and convert them to customers. Topics that will be discussed include the overall marketing mix, audience segmentation, sales channels, marketing processes, and consistent brand management. This Marketing 101 program is ideal for small business owners who have big visions but may not have experience in the complicated world of marketing and branding. Those who attended “Where Are Your Customers” do not need to enroll. Instructor: Mark Parfitt No. 10070 Tuition: $59.00 1 session Wednesday, Nov. 9, 6:00pm-9:00pm Pre-registration is required. Please call 743-2238 to register.